Web-site: www.attic-motion-design.net

This music video is telling a symbolic story about dramatic social and consciousness standards that constrain people inside their minds. With lots of rules, processes that suck you into active routines and stop a feel of being alive. That’s what is coming out of 'Burning Snow' song idea of G&G sindikatas (leading hip-hop group in the Baltic’s). I wanted to interpret this story and tell it in an expressive, associative way, to show these standardized behaviour mechanisms as a powerful, parasitically structured live mechanism.

First month was spent on the concept and hand-sketched storyboards. During it this ancient/mystical style came up. Tribal tattoos that historically were used as sign of magical and spiritual activities were just right for this idea. So this huge living mechanism became image of a large ancient, mystical tribe with dancers half dressed in black, marked with tribal tattoos on their bodies. They were spreading ornamental organisms all over the place, making them alive as part of themselves.

After the concept creation I was modelling environments and elements, so some part of animated shots were already done before the shootings.

The 3d environment consisted of two different locations – a temple and surrounding old ruins. The temple was designed selecting various architectural elements similar to the whole concept. It’s a mix of few different architectural styles, mostly. The thing that all surroundings were covered in dark was a main reason why in most scenes I could use default scanline render. Post production did all the rest. There were however several lighter scenes, where I had to use Brazil render as well.

(Example of a fresco map)